Zuu (also known as The Ghanaian Vegan) has spent the last few years, after studying psychology in university, helping build brands and tell business stories. In this time he has cemented himself as an accomplished photographer, graphic designer, digital marketer and content creator. Two years ago he began his vegan journey and committed to sharing his experience while advocating for a plant-based lifestyle. Through social media, various events and speaking engagements, Zuu has managed to capture international recognition and shine a spotlight on veganism in Ghana. His pages offer followers recipes, nutritional facts as well as information on local restaurants.